We arrived, from London City Airport via Schiphol and a groovy double decker train, in what seemed like minutes.
Quickly set up temporary studio in a very nice apartment overlooking the Prinsengracht Canal, courtesy of Airbnb.
Then off to the ISE exhibition at RAI Amsterdam…
… where our client MOOD were present on a very exciting bespoke exhibition stand – the design for which was grown in the Garden Studio. It was very well received by Mood and their visitors alike and we were very pleased with the result… take a look here…
It was quickly concluded that Amsterdam would be a very agreeable place for a permanent studio and that a boat on the canal would be perfect location. Preferably within a short distance of our favourite bar,
‘t Smalle on the Egelantiersgracht.
VIEW THE FULL MOOD CASE STUDY HERE >>>
Posted by Joe Hedges on January 10th, 2013 :
Everyone’s memory of their childhood is significantly different, whether it is a set of misty events or a vivid glance at a simpler time, it is an opportunity to go back in that daydream and recall.
A Green piece of paper could serve as a device of endless opportunities; to draw a tree; to fold it into a harmonica; to make a jet plane perfectly camouflaged to hide in the tall grass from the bad guys.
That same paper could easily turn into another game – a “fortune telling” game, yes, we all remember that one! Carefully folded origami, forming four pointy segments, marked with colours and numbers, under which the answers lie in wait to be unraveled – so exciting!
Why just remember? Why not make one now! It is still as easy as it was before, but it feels different. It is more about the nostalgia of folding that piece of paper rather than using it to read our future…
…well, it is a completely new year now, so let’s remember what happened last year, adapt and change for the better, and make our luck this year – we are one year older, a little wiser, even more grown up? well, when we need to be right?
Over the years I have managed to collect a small amount of vintage packaging, I suppose it’s a bit of a hobby, all be it not a totally serious one, but I certainly enjoy nostalgic moments or reflection.
Have a look through and please write in if you have any of your own nostalgic or vintage type packaging or brands you’d like to share with us. In fact if this blog interests you, have a read of a thought piece on the subject of brand nostalgia in our Soapbox.
The Tufty Club was was launched in 1962 and very quickly amassed over 10,000 affiliated clubs and millions of members – I was one of them!
Airfix is a brand that most boys from my generation in the UK will obviously remember, is there anyone who didn’t have at least one of these great things hanging from their ceiling?
Matchbox is another brand that most boys will remember, now owned my Mattel and still producing toys today. It has over the years suffered many changes and setbacks, and currently only producing a handful of products mainly for the collectors.
Price Albert tobacco (pipe) was produced in the US in the 1930′s and was a hugely popular brand in its day.
It’s interesting to see the changes in packaging over the years, the picture above is of packaging for Fortnum & Masons caviar.
Posted by Glenn on October 4th, 2011 :
It’s interesting to see new geographic revolutions happening, and even better when they happen on your doorstep. The Tech City evolved organically without any apparent real reason, simply more to do with economical rents for creative companies. So what started out as a to be fair, a rather down grade location, has turned out to be something of a technology and creative hub – from the mud comes a legend. Whats interesting is that the government has seen this rather interesting opportunity and decided it would be good for their image to get behind it and promote it as a great new and exciting area for development and growth. The fact that it also shoulders the London Olympics helps me thinks. Find out more by following these links; www.techcityuk.com www.techcitymap.com.